Product photography is the art of photographing a product on its own against a plain background. A plain background helps to remove distractions from the product. However, while photography of this type does seem to be straight forward enough in reality it is not. Product photography is fun if you want to sell a few personal items on eBay and getting it right means that you sell far more products than you otherwise would. But when it comes to selling commercial products this type of commercial photography requires a lot more knowledge, skill and experience. Below are a few tips which should help you spice up images of the various products you sell online.
Article Source: EzineArticles
The right area
The most basic yet important part of product photography is the area. If you have plainly colored walls you can simply push a table against the wall, put a card on the table and place your product on it. Ideally, the card should cover part of the wall and have no creases. This will help to create a seamless white background.
Lighting setup
The next thing you need to do is to light up your product properly. The most basic is a two light setup which is way better than having to rely on natural sunlight. Large strobes, speed lights, and hot lamps are a few things you should have. However, if you don’t two white light lamps can be used on either since of the product. Make sure that the lighting is diffused so that you do not ruin the shot with harsh shadows which take attention away from the product. A reflector, soft-box, shoot umbrella and reflective umbrella can be used to defuse the light.
Professional product photography
While photographing a product which you’re going to sell on an auction site on your own is perfectly alright you will need to hire a professional photographer if you are creating your own brand of products. Businesses both large and small need to invest in hiring an experienced product photographer with years of experience and a rock solid portfolio if they want successfully market their products. In today’s media rich world getting noticed and gaining credibility relies a lot on high quality product photographs.
At ImagePro we specialize in all types of Product photography in Perth. We have years of experience working with numerous large and medium sized businesses in Perth. Check out our portfolio at ImagePro
Article Source: Ezine Articles
